Maybe you’ve seen the following video making the rounds on the web this week, as Disney recreated the opening theme song to DuckTales using real ducks.
It’s the latest in what I’ve seen as a growing trend by the Big Mouse company in mining the nostalgia of my generation, which grew up in the 1980s and 1990s, watching shows like DuckTales, Darkwing Duck, Tale Spin, and many others in their “Disney Afternoon” lineup, for use in their social media campaigns.
And it works.
The likes, retweets, shares, etc. across social media spread like a wildfire. And Disney knows this. It keeps these brands relevant, and it keeps their social media booming.
A few of many examples of this.
So I ask this, both to the public, and openly to the Walt Disney Company – your constant use of these shows and the time put in to mine our love and nostalgia for them has yielded you not only envious engagement, reach and love on your social media, but it has shown that there is still an audience for these shows. You must see this, otherwise you wouldn’t continue to use them in your social media strategies.
So why is it, seeing the blatant love, affection and craving for these shows, that Disney still has not released these full series on DVD? Darkwing Duck got a few volumes, then stopped without completion of the series. DuckTales the same thing. Tale Spin even less, I believe.
And let’s take it one step further, even down the pipe-dream route.
Because, let’s face it, Disney. There was time and resources that goes into something like re-creating the DuckTales theme song with real ducks so our generation can get a chuckle as we remember a time when these shows were on the air.
That generation, Disney, that grew up watching your shows and obviously still loves them, as your viral campaigns and social media posts show, are now grown-ups, with kids of our own!
Wouldn’t it be wonderful to be able to sit down with our OWN kids (a whole new generation of potential fans) and watch the shows that we loved when WE were kids?
Wouldn’t that open the doors to whole new customers, Disney?
Why not finally take advantage of all that popularity and finally release the “Disney Afternoon Classics” (see, I even just branded the line for you) in their entirety on DVD?
And as we’ve seen from shows you make like Mickey Mouse Clubhouse or those Mickey Christmas Specials, you’ve got character designs already for Donald, Huey, Dewey and Louie, and even Scrooge, be they traditional or CGI. Why not take advantage of your built-in audience for these shows, which could now encompass multiple generations, and crank out some new shows?
You wouldn’t even need to commit to a full-on new DuckTales Show, or TaleSpin show. Create some half hour format that offers a rotating cast. One week it’s a new DuckTales adventure, the following week it’s Rescue Rangers, another week its Baloo and the gang, another week Darkwing Duck. You can hit every show’s audience with one, diversified effort. A little something for everyone.
Take advantage of the fact that Alan Young, Jim Cummings, Terry McGovern and others of the original voice casts are still with us and send us and our kids on new adventures with Scrooge, Darkwing, Launchpad and the gang.
You’ve put the resources into mining our nostalgia and affection for these shows and characters. Why not put those resources to work on something we’ll really love you for.
It’s a window of opportunity that won’t be open forever, Disney. But it’s one that has a lot of positives if you climb on through.
Posted by thedorkydaddy in Cartoons, Comics, Silliness Tags: Alan Young, Buena Vista Television, Cartoons, comic books, Darkwing Duck, Dewey, Disney, Disney Afternoon, Disney Blogs, DIsney Ducks, Donald Duck, Dorky Dad, dorky daddy, Duckberg, Ducktales, DuckTales Theme with Real Ducks, DVDs, Facebook, Great ideas, Huey, Jim Cummings, Kaboom, Launchpad McQuack, Louie, mining nostalgia, nostalgia, Oh my Disney, Scrooge McDuck, social media, St Canard, Tale Spin, Terry McGovern, The Dorky Daddy, Walt Disney Company
I’ve been feeling the drain again when it comes to social media.
I’m not quite sure what it is….an overload, perhaps? Whatever it is, I just find myself borderline depressed at times thinking about how much time I spend on some social media platform like Facebook.
Posting updates of what I did today, a great new photo of the family or my son, writing about some fun film or documentary I just unearthed or learned about…then checking back in to see if anyone’s liked or commented on any of those…furiously going back when I get that little notification in the corner only to find it’s just someone else responding or commenting to something I’ve commented on.
It becomes a downright addiction, doesn’t it?
I take a step back and say to myself ‘what the heck am I doing?!’ This is time I could be out and about and doing something.
There’s a few other factors at work aside from the ‘time waster scenario.
Facebook has, yet again, changed their privacy settings and made functions that used to be within a user’s control no longer available. When it came to my personal profile, I was pretty darn strict with who could find me, who could see my postings, etc, etc. That’s all gone now due to Facebook’s changes.
Now, the old settings are gone and whether I like it or not, people can search for and find me on there, leading to a number of friend requests from folks I’ve never laid eyes on sitting forever in my queue.
What’s really even more mind-boggling to me is that with these latest changes, if I ‘like’ or comment on one of my friends’ status’, people who I may be friends with who don’t even know that person or are connected to them, can now comment and like it as well. I just find that odd. These people have no connection whatsoever, and now I sometimes find myself getting apprehensive to ‘like’ or say anything, for fear of what random other online associates will chime in, even though they may have no idea who this other person is that they’re commenting to. It’s just, I don’t know, weird to me.
Then there are photos. I’ve loved sharing photos of good times, my family, etc, but now…I suddenly start thinking more and more about who is seeing those photos. It’s so easy for one friend to hit ‘share’ and that one photo of mine to go out to a world of people whom I don’t know in the least.
Knowing too much:
And, of course there’s just that general feeling of overload with what almost every single person I know is doing, thinking, liking, etc. When in the world did we become a culture that had to know every waking movement of each other and likewise, sharing every intimate detail of our lives?
I started thinking back to when I was a kid, a teenager, heck, even in college and just after graduation. There wasn’t a Facebook (there wasn’t even a MySpace), an Instagram or Twitter.
In a lot of ways, it felt like you lived your life, others lived theirs and the only way you heard about it is if you ran into them or had mutual friends in common. And you know what? Life was pretty good and happy.
Okay, maybe that’s a bit naive and believing ignorance is bliss.
But how many weird anxieties have people in this era gone through because social media fills them with a need to constantly be expressing how upset they are about their car, how boring their professor may be (why are you texting in class anyway, kid?), what you ate for lunch today, etc?!
Not to mention the harassment that comes with it for some. How many cases of online or cyber-bullying do we hear about in the news as of late? And when it happens, I can’t tell you how frustrated I get at the people who say things like ‘these kids need to toughen up.’ No. You know why? Because, despite what those people think, it’s NOT like it was back in our day or before. When I was growing up, if you had a bully or bullies beating down on you at school, you could go home, find refuge in your house or with your friends.
Today, that bully has such a farther reach than ever before that it was unheard of when I was growing up. The internet and social media is in our homes, in our hands. It. Is. Everywhere. And it’s kind of insane to me that people don’t see that. We could get away as kids/teens. We could regroup, breathe, and tough it out at home with a little down time. Today’s kids don’t get that luxury because it is everywhere they go. They are bombarded with it in school, out of school, in their own damn homes. And no child should have to go through that.
I can not imagine what it is like for these kids to live in this technological age and I honestly am a little fearful for what new fates/dangers/encroachments my son will have to deal with as he gets older.
I often times feel like the true test of parenting won’t be now. It will be when he grows up into a society that has long had the ever-reaching presence of the internet, of social media, of cell phones. The numerous methods and venues that give people the right to think they are absolutely right and the ability to tear apart another, no longer just to their face, to their peers, to their school, but to reach into their very own homes via this technology and create an inescapable prison, one from which so many young people find no escape.
It frightens me. What will he think? How will he handle it? How will I handle it?
All too much:
This stuff is everywhere and I’m just…exhausted by it.
I told my wife that I want to wean myself off of social media because of all this. I tried it, slowly, over the Thanksgiving holiday. When we were at home, my phone sat upstairs in our office while I enjoyed time with her and our little guy. We played, we watched old movies, we laughed, we hugged our cats. I read the newspaper and sipped a great cup of tea while music played on the radio and snow fell outside. I wasn’t posting a million pictures of snow to Facebook and Twitter so people could see that it snowed at our house. Who would care?!
I understand that certain things (the FB page for this blog, the FB page for my comic book, for example) will still require some usage of online and social media for promotion’s sake. Understood. But beyond that, it’s been nice to unplug, even if it was just partially. What a difference it made. We had a wonderful time that did not involve the internet or social media and I absolutely loved it.
To be honest, I felt like a human being again, like those younger, pre-social media days I mentioned.
Yes, I know. I get it. I’m on the internet, writing in a blog about how the internet is sometimes too much for me and can make me fearful for my son’s future. Don’t think that it’s lost on me. It isn’t.
It’s just that I think I have learned how easily we get sucked into this whole other world that’s really quite…artificial.
We start looking at other people’s lives (lives that are manufactured, mind you, as they are choosing exactly what they say, show you for their online presence) and start looking at ours, wondering why they may not be so great. We see the ‘wonderful’ things people are up to and start wondering if we’re missing out on something great instead of seeing how great our own lives are.
I don’t think it has to be that way.
I’m not saying ‘blow up the internet’ or ‘go live in the woods’ (although some days it sounds nice, doesn’t it?). What I’m saying is that I’ve found just how nice, satisfying and happy my life can be when I put the phone away, stop having Facebook open in a web browser tab, or just putting the phone down and out of sight when I come home from work and enjoying the real-life moments going on around me.
Sometimes it can feel like battling an addiction, I admit it, but I really feel like I’m a healthier person for it the more I practice it. It may take some more plugging away, but in time I think I can cut it down to a minimum exposure in my day.
It’s time to re-connect with myself, with my life, and in turn, with my family again. Not a group of people who are made up of people I may know in real life or may have never met. But my real-life, there by my side family.
I’m looking forward to the simplicity, the happiness again.
Posted by thedorkydaddy in Family, Home, Marriage, Socializing, The future, Time Tags: cyber-bullying, Dorky Dad, dorky daddy, enjoying life, Facebook, Fatherhood, fears, internet fatigue, life before social media, life before the internet, simple living, social media, social media overload, technology, The Dorky Daddy, Time, Time goes by, too much technology, Twitter, unplugging